Data deletion

You can remove your data from Hetu in three ways. Every deletion gets a confirmation code and a status page at https://hetu.mljtechlabs.com/legal/data-deletion/<code>.

From inside the app

• Settings → Instagram → Disconnect removes our access to your Instagram account immediately and cancels anything waiting to publish; your posts are kept as drafts. It stops us reading anything further, and leaves what we already read in your workspace — use one of the options below to have that deleted too.
• Settings → Delete workspace schedules permanent deletion of everything after a 7-day grace period: posts, plans, analytics, the Instagram connection, and your subscription. You are signed out at once and receive a confirmation code. Email us with the code within 7 days to restore.

Via Instagram

Removing Hetu under Instagram → Settings → Apps and websites revokes our access straight away, and cancels anything waiting to publish. That stops the flow of data; it does not delete what we already hold. Instagram also lets you send us a data deletion request from the same screen, and that does: we delete the profile, posts and insights we obtained from that Instagram account, along with the analysis built on them — the diagnosis, the weekly reviews, the patterns we found and what we learned about what works for you. Instagram shows you our confirmation code and status page.

By request

Email hello@mljtechlabs.com from the address on your account with the subject “Delete my data”. We confirm within 7 days and complete deletion within 30.

What deletion covers

Rows in our database, encrypted Instagram tokens, uploaded media, and both the inputs and the outputs of our AI processing. Deletion finishes in our live systems first; our backups are kept 14 days, so a copy can sit in them for up to that long before it rolls off. A minimal audit record without personal data is kept to prove the deletion happened.